Businesswoman is analyzing financial charts and making notes during a strategic planning m

DEEP STRATEGY EXPERTISE COMBINED WITH CUTTING EDGE INNOVATION

It’s time to lean into your competitive edge.

MEET YOUR BUSINESS ALCHEMISTS

At Cobalt Strategy Group, we leverage two decades of experience at top tier consulting firms and consumer products companies to bring data-driven, innovative and world-class strategies for your business.

PROFIT BOOSTING STRATEGY

Let us help you establish and drive strategic direction, including opportunity sizing and enterprise efficiencies. We'll assess top-line and bottom-line levers with the latest analytics and consumer research leveraging the best of AI and technology.

OMNICHANNEL BRAND BUILDING

Let us help you dig into and leverage consumer insights and the latest techniques in human-centered design and innovation to strengthen your positioning at all stages of maturity, whether navigating concept development, launch, or brand refinement.

GO-TO-MARKET ACTION PLAN

Let us help you design and implement a strategic roadmap to bring your brand to market, including integrating retail and e-commerce for optimal results and sustainable growth.

SOLUTION ONE

ACTIONABLE INSIGHTS

We dive into your strategy and data with you to assess exactly what’s working and what’s not – and ensure an 80/20 approach to make sure you get fast and actionable insights.

LET'S DIVE IN

SOLUTION TWO

CONSUMER DEEP DIVE

We leverage the latest approaches in consumer research, human-centered design, agile tech tools and AI to ensure your strategy is aligned with what your consumers want and need.

TELL ME MORE

SOLUTION THREE

INNOVATION ROADMAP

Based on your performance data, market dynamics, and consumer insights, we’ll establish a results-driven innovation roadmap that is bespoke for your business.

WE NEED A MAP

SOLUTION FOUR

SOUNDING BOARD

Let us be there for you as you progress in line with your goals. With a regular cadence of check-ins, we’ll be there for you every step of the way to answer questions, explore approaches to key updates, and more.

LET'S TALK

MEET YOUR LEAD CONSULTANT

Briana Bennett

With over two decades of experience and world-class results, Briana is your Lead Consultant and partner as you navigate this new chapter in your business. Her mission? Building and leading purpose-driven brands that delight consumers while delivering sustainable business growth.

Briana brings extensive expertise from top-tier business strategy consulting firm Bain & Company, general management and operating roles at consumer products companies, and an MBA from The Wharton School combined with executive leadership and product management experience at a fractionalized price point so you can get the best results for your bottom line.

She has partnered with companies in all stages of development from early stage to Fortune 10. As a trusted partner and advisor, she listens, learns and then builds strategies in close collaboration with her clients.

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Based in the Greater Boston area.

Available for remote work and travel as needed.